Unreliable data leads to poor UX and CX. This can manifest itself in many ways including product abandonment, higher support costs, customer attrition and brand damage.
Blog: Researcher Tips and Thought Leader Insights
Our thoughts about what we do and why we do it.
July 24, 2018
Statistics are a critical cog in the research machine. Whether you’re trying to find actionable results in your dataset or trying to figure out the details of a report, knowing about the most common statistical methods and how they are applied is the gateway to understanding. Here are five of […]
June 20, 2018
It has now been over a month since I started my summer internship with Human Interfaces as a UX research intern. I have been given the opportunity to reflect on what I have learned during that time and how my understanding of this type of research may have changed. Prior […]
June 30, 2017
Here at Human Interfaces, we hold by the belief that one of the main keys to successful research is properly matching the method being used to the objectives and questions at hand. We spend a considerable amount of time working with clients to understand those objectives, sorting through our toolbox […]
April 18, 2017
As I’m sure most of us can say, I have not always been a UX researcher. I began my career as a Marketing professional at an international technology company where I realized my passion for understanding how technology can improve the lives of those who interact with it. I pursued […]