Unreliable data leads to poor UX and CX. This can manifest itself in many ways including product abandonment, higher support costs, customer attrition and brand damage.

Blog

Our thoughts about what we do and why we do it.

June 30, 2017

Thoughts on a new trend – Unmoderated studies: When is it appropriate to keep a researcher in the loop?

Here at Human Interfaces, we hold by the belief that one of the main keys to successful research is properly matching the method being used to the objectives and questions at hand. We spend a considerable amount of time working with clients to understand those objectives, sorting through our toolbox […]
April 18, 2017

Exceptional experiences start with first impressions: Marketing meets UX

As I’m sure most of us can say, I have not always been a UX researcher. I began my career as a Marketing professional at an international technology company where I realized my passion for understanding how technology can improve the lives of those who interact with it. I pursued […]
March 29, 2017

From cows to computers: My first month as a UX researcher

A month has passed since I started to work at Human Interfaces as a UX Researcher, coming from a different field (mass consumption market research) and country (Peru). Based on what I have gathered so far in this time, there isn’t a single definition of what UX is and I […]
March 7, 2017

My Favorite UX Research Projects: Reflections from an Old-timer

Human Interfaces recently hired both a UX researcher and summer intern for 2017. Both hires are at the beginning of their promising young careers, and over time, they will develop into seasoned, experienced researchers. For this month’s blog, I thought it would be fun to write about a couple of the […]