Unreliable data leads to poor UX and CX. This can manifest itself in many ways including product abandonment, higher support costs, customer attrition and brand damage.

Researcher Tips and Thought Leader Insights

Our thoughts about what we do and why we do it.

August 18, 2020

Back to Basics 4: The place & the tools

Welcome back for another installment of our “Back to Basics” blog series, focused on the in-s and out-s of conducting impactful user research. If you’ve been following along, you’ll recall that we have tackled a couple big topics in recent posts, including how to go about selecting the right methods […]
May 19, 2020

Introducing our “Back to Basics” Series

Conducting user experience (UX) research has increasingly become an accepted and expected part of the development process for diverse product teams, from those building consumer websites to those developing enterprise applications. This is fantastic news for users because by the time the product makes it to them, their needs and […]
June 30, 2017

Thoughts on Unmoderated Studies: Trendy but is it Appropriate?

Here at Human Interfaces, we hold by the belief that one of the main keys to successful research is properly matching the method being used to the objectives and questions at hand. We spend a considerable amount of time working with clients to understand those objectives, sorting through our toolbox […]
July 1, 2016

Is Usability Dead? : One Practitioner’s Perspective

The question of whether or not task-based Usability is still relevant and important in the industry is one which has come to mind frequently over the last few years. To understand, here’s a little context… When I started in the industry a dozen years ago, myself and most of my […]